Leica - Making the M10
Working alongside director Richard Seymour, E&E was offered an opportunity to share a glimpse of Leica's incredible laboratories in Wetzlar Germany. Following the stunning detail that goes into making a Leica M10, the film is also an attempt to replicate on film Leica's minimalist design. Using no narration but only sound and music.
The film strips down the process of making the camera to its bare bones. Underlining the movements, the machines and the technology behind the making of these stunning cameras.The film was featured in some of the most renowned design and photography blogs such as It's Nice That, SLR Lounge and Peta Pixels.